Social media may be the shiny red ball in the marketing world. But the humble email has considerable power. In fact, 54% of small business owners still list email marketing as their most important tool for increasing sales. We’ve compiled a list of email marketing statistics to help you establish an email marketing strategy. Use these stats to improve your email marketing, develop more leads, and make more sales with your email list. Let’s get started! Businesses employ email marketing not because it is more inexpensive than other marketing tactics, but for it offers a superb return on investment.
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