As a mompreneur, you have the potential to achieve an income well beyond the “mom penalty” many women face. For instance, in a podcast with Farnoosh Torabi, an American journalist, speaker, researcher and behavior change scientist, Dr Jacqueline Kerr, throws some light on the ‘mom penalty’ that many women are subjected to.
Read MoreThe exact marketing strategy you employ for your business is likely to vary based on your industry. In fact, there are some concepts that only apply to certain types of businesses. And others can be changed or altered to fit different types of businesses. Here are tips for tailoring your marketing strategy to your industry from members of the online small business community.
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